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Have a logo or product name? protect it with a trademark! Trademark Related News MasterCard Unveils New Corporate Name and Brand Identity to Reflect Company's Vision and Globally Integrated Structure
MasterCard Unveils New Corporate Name and Brand Identity to Reflect Company's Vision and Globally Integrated StructureMasterCard Inc. (NYSE:MA) announced today that its principal operating subsidiary, MasterCard International, is introducing a new corporate name, MasterCard Worldwide. The company is also unveiling a new corporate signature and adopting a new corporate tagline, The Heart of Commerce™, to reflect the company's globally integrated structure and its strategic vision of advancing commerce worldwide.“MasterCard Worldwide is a driving force at the heart of commerce, enabling global transactions and bringing insight into the payments process to make commerce faster, more secure and more valuable to everyone involved,” said MasterCard Chief Marketing Officer Lawrence Flanagan. “The new corporate brand better represents the globally integrated structure and unique insights that MasterCard leverages to deliver business value to Bookmark: Call Our Toll Free: (888) 275-2757 or Contact Us Online For a No-Obligation Consultation |
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Daily Terms |
| Functionality Definition: That aspect of design that makes a product work better for its intended purpose, as opposed to making the product look better or to identifying its commercial source. PrinTEAS Definition: A former feature of the USPTO's electronic filing system that allowed applicants to complete a trademark application on-line, and then print it out for mailing to the USPTO. Trade Name Definition: A symbol used to identify and distinguish companies, partnerships, and businesses, as opposed to marks used to identify and distinguish goods or services. |
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